This is my billboard, I was going for something that would stand out to my target audience and something that was different to other billboards I had seen. Therefore, I chose a distorted image with a colorful, autumnal style to it, to compliment my Autumn magazine edition. I feel the unique image relates well to my audience and somewhat displays a sense of originality. A billboard cover like this worked better than a plain and simple one as it catches the audiences attention and allows them to look at the detail. Moreover, it looks somewhat mysterious as it hasn't got a structured and organized look, therefore making the reader want to investigate more into my product. Furthermore, it shows a link between my website and billboard which makes it easier for the audience to identify my magazine.
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